CONTACT US
CONTACT US

TikTok - Paid Social

Success on
“Super Brand Day”

Balancing the perfect mix of Tiktok solutions: GMV Max + TopFeed + Video Shopping Ads

SOCIAL MARKETING

Anastasia Beverly Hills

Super Brand Day Success

anastasia beverly hills super brand day ad

Add3SHOP collaborated with Anastasia Beverly Hills to execute a Super Brand Day ahead of the highly competitive Black Friday and Cyber Monday season, ensuring the brand captured early momentum and maximized sales. Our strategy focused on attracting new customers through a multi-layered TikTok campaign that combined awareness-driving tactics with high-intent retargeting efforts.

To expand reach, we leveraged TopFeed, introducing the brand to fresh audiences who were then funneled into our Video Shopping Ads (VSA) and Product Shopping Ads (PSA) for conversion. One of the standout performers was the TikTok Exclusive Beauty Shopping Audience, which drove 29% of total revenue from PSA and VSA, proving the power of curated, platform-specific audience segments. Additionally, we tapped into GMV Max, a new TikTok Shop campaign type, which generated an impressive 55% of total revenue. Its breakout success allowed us to scale the campaign 13X over the initial budget, demonstrating the potential of data-driven optimizations to drive exponential growth.

Market-defining results

Our strategic approach combined exclusive promotions, influencer amplification, and TikTok’s most effective ad solutions to drive exceptional result
Revenue v Plan
%

???????????Context copy driving the proven number benefits that Blend has brought to its customers.

Lift Ad Recall
%

???????????Context copy driving the proven number benefits that Blend has brought to its customers.

CVR when showcasing the promotion with display cards
%

???????????Context copy driving the proven number benefits that Blend has brought to its customers.

Who we work with

Add3 is proud to work with a diverse set of clients from a variety of industries.

SMM

  • Social Media Marketing

Morphe

A strategic TikTok Shop refresh drove a 663% GMV increase and 405% more visitors, with 98% being new buyers
Check it out

SMM

  • Social Media Marketing

Anastasia Beverly Hills

See how Anastasia Beverly Hills grew TikTok Shop revenue 344% with GMV Max - scaling spend while boosting ROAS!
Check it out

SMM

  • Social Media Marketing

Anastasia Beverly Hills

See how Anastasia Beverly Hills drove massive growth with TikTok Shop, scaling GMV Max 13X and unlocking new revenue streams!
Check it out
Juvia's Place Color Palette

SMM

  • Social Media Marketing

Juvia’s Place

Sparking success with content creators to propel DTC revenue on a new platform.
Check it out
skintour case study

SEO

  • Search Engine Optimization

SkinTour

Maximizing results with a strategic website revitalization
Check it out
magical brands case study

SEM

  • Search Engine Marketing

Magical Brands

Infused the brand with an Add to Cart strategy to boost ROAS
Check it out
Marcella Case Study

SEM, SMM

  • Search Engine Marketing, Social Media Marketing

Marcella NYC

Modernizing the brand with a new search and social approach
Check it out

SEO

  • Search Engine Optimization

TouchUpDirect

Optimizing with a hyper-focus to gain first-page rankings
Check it out

SEM, SMM, SEO, PRG

  • Programmatic Advertising, Search Engine Marketing, Search Engine Optimization, Social Media Marketing

Magical Brands

Extracting maximum results with a full funnel approach
Check it out

SEO

  • Search Engine Optimization

Wahoo Fitness

Revolutionizing the training industry with UX and SEO
Check it out

SEM, SMM

  • Search Engine Marketing, Social Media Marketing

TomboyX

Add3 on growing an underwear brand with social and search
Check it out

SEM

  • Search Engine Marketing

Rover

Driving app downloads and in-app KPIs with geotargeting
Check it out

SEM

  • Search Engine Marketing

Outdoor Research

Improved efficiency with campaign restructure and expansion
Check it out

SEO, SEM

  • Search Engine Marketing, Search Engine Optimization

Napster

Building unique strategies and stretching market dollars
Check it out

Delight Your Customers With
Evidence-driven Results.

SEE WHAT WE CAN DO
SEE WHAT WE CAN DO