SUMMER LEADERSHIP PROGRAM

High School Digital & Leadership Program

Add3 strives to support Seattle’s diverse community through the education of our young Black high school students. Our goal is to provide these students with the knowledge and skill-development to pursue a career in Creative, Strategy, or Digital Marketing, and to get a sneak peek of working at a professional level with guided mentorship.

SUMMER LEADERSHIP PROGRAM

PROGRAM DESCRIPTION

TAKEAWAYS & BENEFITS

Mentorship & Professional skill development
Education of marketing industry (digital marketing, types of jobs, presentations, and speakers from different departments)
Digital notebook and final presentation
Add3 digital bootcamp certification & Google certifications (optional)

At Add3, we are hoping to provide an opportunity to local Black Seattle high school students to immerse themselves in our summer program that showcases what it means to work in an Advertising Agency. Working in marketing is not limited to those who are the ‘ideas people’. We’ll showcase other opportunities in this space and what those roles look like, including but not limited to, social media marketing, search engine marketing, search engine optimization, creative and much more!

Each student will be assigned two (2) Add3 employees as mentors throughout the internship. These mentors will help the student shape the program into something that fits their interests and help them to navigate what is possible after high school.

Students will meet with their mentors for a minimum of one (1) hour per week and will be assigned readings and assignments to be completed independently. At the end of the program, students will have completed their own “digital notebook” and a final project that will be presented to the entire agency staff (35+ people) via Zoom.

Additionally, for the students who are data-driven, we will provide support and guidance for those interested in completing Google certifications such as Google’s Beginner Analytics Certification.

When

Summer 2022 (6 Weeks) – starting July 18th, 2022

Who

Black high school students in the Seattle area

NUMBER OF PARTICIPANTS ACCEPTED

6-8 students

Where

Hybrid – Virtual and at Add3’s Seattle office

Hours

Ten (10) hours weekly

Pay

$15/hour

How to Apply

If you are a student and interested in participating in our Summer program simply send us an email to [email protected]

Application Deadline: June 24th, 2022

We will notify you of next steps once you email us that you are interested.

FAQ

Who can apply to Add3’s Digital Bootcamp and Leadership Program?

Black high school students located in the Seattle area with an interest in learning more about Digital Marketing.

Why is Add3 focusing specifically on the Black community?

The Black community is highly underrepresented in advertising. Add3 is focusing its efforts on changing the current statistics.

In 2020, according to Forbes and data collected by the 4As from 165 ad agencies representing more than 40,000 employees, Black employees make up just 5.8% of the industry. Of the less than 6% who are Black, 68% are entry-level, 43.5% are non-management professionals, 27.6% are managers or directors and just 4% are vice presidents or higher.

Do I need to have prior experience?

No prior experience needed. You will need to have basic reading, writing, and computer skills.

Is this paid?

Yes! $15 per hour of the program.

Do I need to have a computer or any specific tools to participate?

A computer is needed to participate, and we require for the meetings you are on video.

How many hours per week is the internship?

You will need to commit to 10 hours per week. A minimum of 1-2 hours per week will be spent with your designated mentor team. The rest of the hours will be used to complete readings and assignments independently.

What can I expect to do during this program?

This program will be a mix of video calls with your team, presentations done by the Add3 team, independent reading and homework assignments, and a final presentation on video to the agency.

What do I need to do to apply?

Write a brief essay that tells us why you want to be part of the program and what you hope to gain from it. Then, email it to [email protected] along with your first and last name. Applications will be accepted through June 24th, 2022. For further questions, please email [email protected].